The client was based in the United States and belonged to the capital markets industry. The client’s existing application was limited to trade experts and was business-to-business. They wished to expand over to business-to-consumer market through a subscription based model for their new application. The goal was to open the platform for daily users for managing real-time trading with micro and macro level analysis backed insights. The insights would also be supplemented through Google as well as trading communities on the internet.
Features for Portfolio Management
Integration with Social Media
Investment Analysis
Offering Market Insights
Revamping for Retail Customers
Improving UI/UX
OSP developed a customized solution for the client with a feature for automated market research. The research is driven by algorithms and offer insights according to the user’s existing portfolio as well as current investments. This approach enables users to stay within the markets they are acquainted with and minimize risk of the unknown.
The new application includes a feature to create, maintain, and upgrade portfolios with the help of timely insights. The insights themselves are derived after automated market research and are also based on existing portfolio, as mentioned earlier. OSP’s application provides visually appealing dashboards that offer guidance on various financial instruments and even cryptocurrencies.
This functionality is intended for the users to have alternative viewpoints on markets and different opinions on stocks. OSP integrated the custom-built platform with StockTwits, Reddit stocks, Reddit Wallstreetbets, forums, and storyboards daily and weekly. These provide analyses from differing angels to enable the user to navigate the markets better.
The platform gives users the ability to perform micro-analysis for gathering important insights on the health of the investment, performance of the stocks, net earnings, and the company’s projections. Additionally, user may also carry out macro analysis through access to major trading insight providers and media houses, and latest news posts per day.
Users of this application can know the trending stocks for the day. This information is gathered through various sources to help users in making decisions. The popularity and trends also cover cryptocurrencies. OSP included this feature within the dashboard for users to access with ease.
This was one of the foremost considerations for the client that OSP had to ensure was fulfilled completely. The application had to have a user-friendly interface which made it navigable. This was done since the application was meant for trading financial instruments and needed to be as user-friendly as possible.
Micro & Macro Analysis
Access to News, Social Media & Forums
Reliable Market Insights
User-Friendly Interface
Interactive Dashboard
Multiple Data Points
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